Kate Hudson Defines Casual Chicness In Women’s Active Wear With Fabletics Brand

Actress Kate Hudson has always been known for her beautiful, casual chic fashion on the Hollywood red carpet. She has amazing style that is never over the top and always looks like she is comfortable in quality fabrics on thekrazycouponlady.com.

The star has incorporated all those wonderful features in the popular Fabletics active wear brand she co-founded with business partners Adam Goldenberg and Don Ressler. The e-commerce fashion retailer is based around a subscription membership that has taken off. The Fabletics VIP membership community is at more than one million around the world. Fans have become obsessed with Kate Hudson’s brightly colored and patterned leggings, tanks, cropped bra tops, yoga pants, swimsuits and even adorable and sexy dresses.

Fabletics is a big deal these days, and Kate Hudson is very aware of the clothing’s dominance over jeans. Kate Hudson is a great face and body for the brand, because she espouses the philosophy to “Live your passion.” She’s not only a major star but a real woman and mother with two active young boys. Kate Hudson really works out and really wears Fabletics active wear.

Kate Hudson’s newest 30-second TV spot is a crowd-pleaser, according to AdWeek.com. It features the pretty star in real moments, with most of the ad being captured on her personal i-phone. The commercial was designed to look like Kate Hudson’s social media feeds. In the ad, she is living life in her Fabletics active wear. We see her lounging in bed in the clothing, sneaking a doughnut in the kitchen, jumping into the pool, learning to skateboard, playing ping pong and even stretched out on a Pilates exercise machine.

People like the ad, and women adore Kate Hudson. She comes across as normal, fit and accessible to her fans by bringing her laid-back fashion sense to the masses. VIP members can even shop the star’s Fabletics closet every month online. Kate selects her favorite tops and bottoms and displays them in her personal boutique.

An online subscription retailer is not an easy business to maintain and keep growing, but so far, Fabletics appears to have found the magic ingredients. Both Adam Goldenberg and Don Ressler are branding geniuses, so the two have the experience to keep a good thing going on e-commerce.

One of Fabletics’ successes comes in how the brand is put together. Everything is designed and produced at the company’s spacious Los Angeles headquarters.

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